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In the wake of the global pandemic, after many businesses moved into the online space, e-commerce has truly boomed. But simultaneously, what also boomed is the amount of online fraud. Just in one year from 2019 to 2020 the number of frauds in the US has almost doubled, and worldwide the trend is very similar.
Building a customer base is like building a full-sized castle out of LEGO bricks. Once you’ve attracted one to your e-store, it doesn’t mean that you can just move your attention to a new lead. The interest in your product is not enough for customers to make a transaction. They have their expectations....
